JAKARTA - Based on the aggressive increase in subscriber growth, MNC Play tries to implement a Value Added strategy to provide an added value to the customers.
On this occasion, MNC Play cooperates with Harman International, the brand of America that has experienced more than 65 years in producing the premium audio devices.
By offering high-speed and stable internet access, MNC Play facilitates its customers to download high quality music files with low compression like FLAC format that offers voice clarity.
According to that, Harman offers a form of cooperation with MNC Play so that customers can enjoy personal audio products and multi-media from Harman as Portable / Wireless Multimedia Speakers, headphones and earphones even get special privileges in the form of periodic exciting promos.
In addition, Harman also put the audio device at MNC Play Walk in Center (WIC), so that customers can try the JBL device or Harman Kardon directly. In this collaboration, Harman will provide prizes by quiz through MNC Play social media.
“MNC Play believes that the synergy provided by Harman will have a positive impact and added value for customers, and MNC Play hopes this cooperation will continue and can be further enhanced in the future," said Aditya Haikal, the Head of Marketing of MNC Play Media.
"Harman hopes that it can be able to provide a different experience to MNC Play Media customers to enjoy music through Harman Kardon, JBL dan AKG. We have a very high quality of headphones and wireless speaker, wonderful design of product and also other interesting features, "said Kazuo Sawachi, Country Manager Indonesia of Harman International region.
Source : www.jakartakita.com
(Toyib Abdullah / Gaby Oksavira)